How to buy Danish shares? - invest in Denmark (2023)

Do you want to invest in Denmark? In this article, you will see how and where you can buy Danish stocks!

Where can you buy Danish stocks?

Do you want to invest in Denmark for the long term? You can do so through an online broker! In the overview below, you can see immediately which brokers allow you to invest in Danish companies:

eToro buy stocksBuy Danish shares without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Danish shares! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Danish shares with a free demo!

You can only invest in Danish stocks during the opening hours of the stock exchange. Click here and see on which days and times the Danish stock exchange is open!

How to buy Danish shares?

  • Step 1: open an account with an online broker that fits your needs.
  • Step 2: determine which stock you want to buy. Research whether the company you would like to invest in has a good vision for the future.
  • Step 3: place an order on the share with your broker account. A market order is suitable for long-term investors, while a limit order gives you more influence on the price at which you buy a stock.

Monitor the exchange rate

It is recommended to keep a close eye on the exchange rate of the Danish krone. The exchange rate of this currency can affect your results. This is especially the case when you invest in Danish stocks in another currency.

You can also trade in Danish kroner yourself. The trade in currencies is also called Forex. Do you want to know how this works? Then read this article!

What are the best Danish stocks?

You probably want to know what the best Danish company is to invest in. Some investors may answer 'the biggest'. Other investors choose Carlsberg because they like beer. You may already have noticed: there is no clear answer to what the best share is for investors who would like to invest in Denmark.

In any case, it is important to investigate whether the company has a good vision for the future before investing in a company. Furthermore, dive into the balance sheets and income statements to check if the financial position of the company is solid.

Some tips for investing in Denmark

  • Diversification: do not invest all your money in one stock! For example, you can decide to invest in the OMX Copenhagen 20; this way you invest in the 20 largest companies in Denmark in one fell swoop.
  • Research: Denmark is known as a stable country. However, political decisions and economic events can strongly influence your results.
  • Be careful: investing is risky! Therefore, only invest with money that you can afford to lose.

Try trading risk free?

How to buy Carlsberg shares?
How to buy Lego shares (2023) – invest in Lego stocks

How to buy Lego shares (2023) – invest in Lego stocks

Do you want to invest in Lego shares? In this article, we will look at whether it is possible to buy Lego stocks. You will also find an extensive analysis of the strengths and weaknesses of Lego shares.

How to buy Lego shares?

The only way to “invest” in Lego is by buying rare Lego sets and reselling them for more money. Some Lego sets are worth hundreds of dollars. Unfortunately, the company itself is not listed on the stock market, so it is not possible to buy Lego stocks.

Do you still want to invest in other stocks? You can! In the table below, you can see an overview of reliable stockbrokers. By opening an account, you’ll be well-prepared if Lego decides to go public:

eToro buy stocksBuy Lego without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Lego! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Lego with a free demo!

If you still want to invest in toys, you can also choose to invest in a competitor.

Why can it be smart to buy Lego shares?

  • Strong brand: Lego is a globally known brand that is very popular. The brand is estimated to be worth more than $9 billion.
  • Diversification: Lego makes its money by selling LEGO toys, but also releases successful games.
  • Strong results: Lego performs well financially and has enough room to grow.
  • Attraction parks: the Lego brand operates several successful attraction parks.

What risks should you consider when investing in Lego stocks?

  • Legal problems: Lego must be careful of disputes over intellectual property, since lawsuits can put pressure on Lego’s results.
  • Competition: toy brands are constantly competing for the attention of young people. If the interest in Lego declines, profitability can be affected.
  • Dependency: Lego is dependent on global supply chains.

What are Lego’s biggest competitors?

  • Mattel Inc.
  • Hasbro
  • Spin Master
  • Moose Toys
  • Bandai Namco Holdings

How to invest in Lego shares?

  1. First open an account with a reliable stockbroker.
  2. Activate your account by confirming your identity.
  3. Then deposit money from your bank account to the broker.
  4. Select the LEGO share and enter the amount you want to invest.
  5. Press buy to invest in LEGO shares.

Lego IPO (Initial Public Offering)

There are no plans for a public offering of Lego shares. The Kristiansen family also has no plans to do so. If Lego decides to go public, all details will be shared on this page.

Why is Lego not tradable on the stock market?

The Kristiansen family wants to maintain complete control over the company. The company also would like to keep its headquarters in Billund, Denmark.

Alternative investments for Lego

  • Roblox: This popular multiplayer game attracts many young people and can be an interesting investment.
  • Jakks Pacific: This brand produces toys based on popular movies and video games.
  • Mattel: This toy company produces the popular Barbie.
  • Hasbro: Hasbro produces various popular toy products.

The founding of Lego

Danish carpenter Ole Kirk Christiansen founded Lego. In 1916, he began building houses and furniture. In the 1930s, during the depression, he decided to make miniature versions of his products. He made miniature ladders and iron plates.

From modern toys to Lego

Christiansen decided to produce plastic toys. He also made a truck that could be taken apart and put back together. Then he saw plastic building blocks at Kiddikraft, a competitor.

In 1949, Lego began producing its own plastic building blocks. Ten years later, it was a successful product: the blocks sold well. So well that the production line for wooden toys, lost in a fire in 1959, did not need to be rebuilt.
Buy Lego shares

What changed with the arrival of Lego

Lego was a product that was suitable for mass production. That was a change, as wooden toys were always handmade.

Lego therefore plays into the children’s world of experience. For this reason, they opened their theme park, by following in the footsteps of Disney.

Declining sales

In 2017, for the first time in years, Lego saw its sales decline. Sales in both Europe and North America were disappointing, which led to a reduction of inventory.

As a result of the disappointing sales figures, many toys had to be sold at a discount. For the first time in 13 years, the company was confronted with a declining turnover. In September 2017, Lego announced that 1.400 jobs would be cut worldwide.

Should you buy Lego stocks?

LEGO has been a very popular toy brand since 1932. Moreover, the company collaborates with well-known franchises, which allows the company to release Harry Potter and Star Wars LEGO. This has enabled LEGO to capture a large market share.

Another advantage of LEGO is that the company has control over a large part of the supply chain. which reduces the risks for investments in LEGO.

However, it is important to keep a close eye on the competition. When young people find other toys more interesting, they may decide to switch. The results of LEGO and LEGO stocks may then come under pressure. Moreover, never forget that investing is risky, and that you can lose a large part of your investment.

How to buy Carlsberg shares?

Jacob Christian Jacobsen founded the Danish brewer Carlsberg Group in 1847. The company is now a global and leading beer brewer. The company’s portfolio includes beer and other beverage brands. The company, managed by the Carlsberg Foundation, continues the art of brewing beer. Do you want to invest in Carlsberg? In this article we discuss how to buy Carlsberg shares. You can also consult the current price of the Carlsberg share on this page.

How to buy Carlsberg shares?

Do you want to buy Carlsberg shares? You can directly trade in Carlsberg stocks with one of these reliable brokers:

eToro buy stocksBuy Carlsberg without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Carlsberg! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Carlsberg with a free demo!

How can you actively invest in Carlsberg?

Carlsberg is currently working on several new projects. If these projects turn out well, the share price may rise further. As an active investor, you can respond to this by buying and selling Carlsberg shares at the right time. For this, you will need a special type of broker: a broker where you can trade in price differences in the short term.

A good broker for active speculation is Plus500. At Plus500, you can open positions at both bullish and bearish rates. Plus500 also offers leverage: this allows you to open a relatively much larger position with a small amount of money. Would you like to try trading CFDs with Plus500 without risk by using a demo? Use the button below to open a free demo:

What is Carlsberg’s current Stock price?

Investors are always curious about the share price of the share they are investing in. In this graph you can see how the CFD price of the Carlsberg share has developed. With the buy and sell button you can immediately open a position in the stock:

A global player

The Carlsberg brand is a well-known beer brand on a worldwide level. The brands Carlsberg, Tuborg and Baltika are in the top eight in Europe. In 2000, the company merged with the Norwegian Orkla Group. That merger made the company a global player.

By entering into partnerships, the company built a strong market position. The company’s brands are sold in more than 150 different markets. The company’s shares have been listed on the Copenhagen Stock Exchange since 1970.

Buy Carlsberg shares

Strategy for the future

Carlsberg wants to keep innovating by introducing new beers. The company focuses on special beers or craft beers. These special beers together with the non-alcoholic beers ensure that the turnover of the company can increase further. Carlsberg also became more active on the Asian market. In this part of the world, the middle class is still growing considerably. The brand can sell a lot more beer here in the future.

Goals for sustainability

Carlsberg Group reported on the UN goals for sustainable development. The company received an award for this report. When it comes to sustainability, the company has striking ambitions. The company is cleverly responding to the increasingly important concept of sustainability. For example, the company has the ambition to reduce water consumption by half. Moreover, the carbon emissions in their companies will be reduced.

By 2022, the company will be using only renewable electricity. The breweries will then be running on green electricity. The company also wants to become CO2 neutral. This goal should be achieved in 2030. Consumers as well as investors find green and sustainable investment increasingly important. These developments can therefore give a good boost to the share price. Do you think this is going to have a positive impact on the share price? Then it would be interesting to buy Carlsberg Group shares.

Innovative packaging

Soon the Green Fiber Bottle will appear on the market. This is a bio-based beer bottle. The most important material of this bottle is wood fibers. In the development of the bottle there are cooperations with a number of parties. Carlsberg cooperates with three parties: the packaging industry, the Technical University of Denmark and industrial designers.

Craft beer, non-alcoholic beer and Asia

In 2019 Carlsberg has grown rapidly in the market of artisanal beers. In addition, more alcohol-free beer was sold in Western Europe. The company also focuses on the growth market Asia. Talks are being held with the Vietnamese government. The company wants to take an interest in Hanoi Beer. Do you think these new projects will contribute to the brewer’s results? Then you can certainly consider an investment in Carlsberg.

In 2019, Carlsberg produced 112.4 million hectolitres of beer. This is a decrease of 2%. According to the company, this decrease was caused by the fact that since last year it is forbidden in Russia to sell beer in bottles with a large format.


Alex Mostert Avatar

When I was 16, I secretly bought my first stock. Since that ‘proud moment’ I have been managing for over 10 years. It is my goal to educate people about financial freedom. After my studies business administration and psychology, I decided to put all my time in developing this website. Since I love to travel, I work from all over the world. Click here to read more about! Don’t hesitate to leave a comment under this article.