How to buy Swedish shares? - invest in Sweden (2024)

If you're considering investing in Sweden by buying Swedish stocks, then you're in the right place! Here, you will find information about various Swedish companies. You'll also see where you can buy Swedish shares at a glance.

Where can you buy Swedish stocks?

You can also choose to buy Swedish shares through an online broker. Do you want to know where you can invest in the Swedish stock market? The table below shows the best brokers you can use:

BrokersBenefitsRegister
eToro buy stocksBuy Swedish shares without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Swedish shares! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Swedish shares with a free demo!

Monitor the exchange rates

When investing in Swedish stocks, it's important to pay attention to the so-called exchange rate risk. Unless you use the Swedish krona yourself, you will buy the stocks in another currency. If your currency becomes worth less in relation to the Swedish one, you may lose money as a result.

Furthermore, be aware of possible additional costs for currency exchange when dealing with brokers. Many brokers charge an extra premium when you buy shares in a foreign currency.

Investing in the Swedish krona

You can also decide to invest in the currency of Sweden: the Swedish krona. Sweden is known as a relatively politically stable zone, which can make an investment in the Swedish krona interesting. However, this doesn't mean that the value of the Swedish krona is always stable: for example, in 2018 and 2019, the currency was under considerable pressure. You can read more about investing in currencies in this article.

What are the best Swedish shares for investment?

Of course, you want to invest in Swedish stocks with a good return. It's important to keep a close eye on the performance of companies. This can help you determine the best Swedish stock to invest in.

I often use technical or fundamental analysis to analyse Swedish shares. With these analyses, you can determine whether a stock is undervalued or overvalued. It's of course advisable to buy undervalued stocks.

Which Swedish shares can you invest in?

It's always essential to research which stock best fits your portfolio. Not all Swedish stocks are suitable for every investment portfolio. Below, I briefly discuss some well-known Swedish companies that you can invest in:

  • H&M: this is perhaps one of the most well-known clothing brands in the world.
  • Volvo: Volvo is probably the most well-known car brand in Scandinavia!
  • Spotify: this big brand is widely known worldwide for its music streaming.
  • Ericsson: this well-known company is mainly known for installing mobile networks.
  • Essity: this Swedish company mainly produces hygiene and cosmetic products.

How to buy Swedish shares?

Step 1: select a broker

You need a broker to buy and sell Swedish stocks. Are you curious about which stockbrokers you can use to invest with in Sweden? Then take a look at my overview of favourite brokers:

Step 2: research and select

Next, research which Swedish stock you want to buy. It's important to dive into the numbers: that way, you discover if a company is financially healthy. Moreover, research whether the company is active in a sector with a promising future. Companies that are active in the field of green energy, for example, have above-average prospects.

Step 3: place an order

When you are convinced that the Swedish stock is an attractive investment, you can place an order. With almost all brokers, you have the choice between two types of orders:

  • Market order: with a market order, you open the investments at the prevailing price.
  • Limit order: with a limit order, you open the investment at a specified price.

With a market order, you are certain that the investments will be executed, but the price may be less favourable. With a limit order, you have full control over the price, but the investment may not be executed at all.
Buying Swedish stocks

Tips for investing in Sweden

Research the economic situation

It's important to research the economic situation in the country thoroughly. Sweden is a prosperous economy with many wealthy people. Due to its welfare state, social problems are often limited, which can make investing in Sweden even more attractive.

Diversify your risks

In general, it's wise to diversify your risks. Don't invest all your money in a single well-known Swedish stock; it's wiser to spread your investments. You can also choose to invest in the OMX Nordic 30 to track the 30 largest companies in the country.

Only invest money you can afford to lose

Finally, it's important to only invest money you can truly afford to lose. This way, you can avoid making a wrong investment decision out of panic.

Investing in Swedish real estate

You can also invest in real estate in Sweden. Over the past ten years, real estate in Sweden has become much more valuable. However, in 2023 you can see that prices are dropping significantly due to higher mortgage rates. When investing in Swedish real estate, pay attention to the following:

  • Bidding: the asking price is a starting price in Sweden, and people often bid against each other.
  • Social: sending flowers to your bank contact person can be beneficial in Sweden.
  • Price: the price per square meter is typically between $5000 and $7000.
  • Real estate agent: there are no separate buyer's agents; often, agents work for both parties.
  • Maintenance: many houses are made of wood, so be sure to check the condition of the maintenance.
  • Additional costs: you need a "pandbrief" for the mortgage (+/- 2% of the purchase price) and a "lagfart" to register the purchase (+/- 1.5% of the purchase price).
  • Intensive: maintaining and managing a home in Sweden takes a lot of extra energy; buying shares takes less energy.

Different types of investment accounts in Sweden

If you live in Sweden, you may encounter different types of investment accounts. In this part of the article, I'll briefly discuss these.

ISK

With an ISK account, your investments are reported to the tax authorities by the bank. The tax on the account is limited (from 0.375% in 2023). Moreover, no tax is levied on dividends; only the standard tax is calculated.

With an ISK account, it's not possible to offset losses. You also always pay the standard tax, even in the event of a loss.

KF

A KF account is similar to an ISK account in terms of regulation. However, with a KF, the bank owns your investments.

A KF is advantageous if you want to invest in foreign dividend shares, as the bank collects the withholding tax. It's also possible to choose a different beneficiary for this type of account.

In addition to the disadvantages mentioned for the ISK, there are a few extra drawbacks: you have no voting rights on the general assembly, and you can't easily transfer stocks and funds to another account.

AF

With an AF account, you pay 30% tax on the profits from your stocks or funds. With an AF, you have to report all transactions yourself. One advantage of this type of account is that you can offset losses. This type of investment account in Sweden can be advantageous for high-risk investments. The disadvantage is that you also pay 30% tax on dividends.

Which type of account is better?

An ISK account is almost always the best choice due to the low tax rate. You then pay a standard percentage on your investments. Only when you expect a return of less than 2% or the risks are very high, an AF can be an attractive option.

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How to buy Assa Abloy shares?
How to buy Electrolux shares (2024)? – invest in Electrolux
How to buy Ericsson’s shares (2024) – invest in Ericsson’s stocks
How to buy Essity stocks (2024)? – invest in Essity
How to buy H&M shares (2024)? – invest in H&M stocks
How to buy Ikea shares (2024)? – invest in Ikea stocks
How to buy Polestar stocks: invest in Polestar shares
How to buy Skanska shares (2024)? – invest in Skanska
How to buy Skanska shares?
How to buy Spotify shares (2024)? – invest in Spotify stocks
How to buy Volvo shares (2024) – invest in Volvo

How to buy Ericsson’s shares (2024) – invest in Ericsson’s stocks

Ericsson’s is a well-known Swedish company that builds mobile networks. Do you want to invest in Ericsson’s by buying its shares? In this article, we will explore how to invest in Ericsson’s stocks and also find the current stock price.

How to buy Ericsson’s shares?

If you have confidence in the future of Ericsson’s, you can buy its shares with a reliable stock broker:

BrokersBenefitsRegister
eToro buy stocksBuy Ericsson's without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Ericsson's! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Ericsson's with a free demo!

What is Ericsson’s stock price?

Would you like to know how Ericsson’s stock price is developing? The graph below shows at what price you can trade the shares:

Your capital is at risk. Other fees apply. For more information, visit etoro.com/trading/fees.

Company information about Ericsson

Below, you will find the key company information about Ericsson.

Stock prices of Ericsson over the past 5 days

In the table below, you can see the stock prices of Ericsson over the past 5 days:

What is the forecast for Ericsson’s stock price in 2024?

Are you curious about what analysts think Ericsson’s will do in 2024 and the following years? We have combined the predictions of analysts using data from Alpha Vantage. Remember that this figure is just a forecast of Ericsson’s stock price movement and may not materialize.

Why could it be interesting to invest in Ericsson shares?

  • 5G dominant position: Ericsson has established a strong position in the delivery of 5G infrastructure and services. The company has a good reputation for innovation, which puts it in a favourable position to benefit from the new 5G technology.
  • Global presence: Ericsson operates in more than 180 countries and generates over $50 billion in revenue. This makes the company less vulnerable to local economic and political tensions.
  • Future-oriented: Ericsson works with new technologies such as 5G and cloud computing, which can create long-term value.

What are the risks of investing in Ericsson’s stocks?

  • Competition: Ericsson faces strong competition from other 5G providers such as Huawei and Nokia. This competition can lead to lower profit margins and reduced profitability.
  • Political risks: Access to 5G infrastructure within a country is often politically charged. For example, Huawei is blocked in an increasing number of countries because it is a Chinese company. The same could happen to Ericsson in certain countries in the future.
  • Technology risk: If Ericsson fails to keep up with technological changes, it could lose market share.
  • Exchange rate: Ericsson is a Swedish company,wich means the value of the Swedish krona against the US dollar plays an important role.

What are Ericsson’s biggest competitors?

How to invest in Ericsson shares?

Before you can buy Ericsson shares, you first need an account with an online broker. A stockbroker is a company that enables individual investors to trade shares. It is wise to compare the available brokers with each other; this allows you to determine which one suits you best.

Take the time to activate your account. You activate your investment account by uploading a copy of your passport and proof of address. Once your account is approved, you can deposit money and buy Ericsson shares.

To accomplish this, navigate to the Ericsson shares within the trading platform and enter the amount you want to invest. With a market order, you buy the shares immediately at the prevailing price, and with a limit order, you set the price you are willing to pay. Don’t forget to review your investment regularly in Ericsson shares.

About the company Ericsson

Today, the Swedish company Ericsson manufactures telecommunications equipment. In the 1990s, the company was mainly known as a manufacturer of mobile phones. With a market share of over 30%, the company was among the leaders in the mobile phone market at that time. The company’s headquarters is located in Stockholm.

Buy Ericsson shares

History of Ericsson

Lars Magnus Ericsson founded the company in 1876 as a shop for the repair of telegraphy equipment. An order in 1878 to repair some Bell telephones inspired him to buy and study some phones from Siemens. In 1879, the first phones produced by Ericsson appeared on the market.

When Hendrik Tore Cedergren opened an independent telephone network in 1883, Ericsson was commissioned to supply the equipment for that network. In 1884, the first manual telephone exchange with a multiple switchboard was introduced to the market. In the 20th century, Ericsson gained a dominant position in the market for manual telephone exchanges.

During 1987, Ericsson introduced its first mobile phone, the Hot Pocketline. Ericsson became one of the largest producers of mobile phones.

The company suffered significant losses in the late 1990s. The loss-making division of mobile handsets became a joint venture with Sony under the name Sony-Ericsson. The core activity of the company Ericsson is now the development and deployment of mobile networks.

Ericsson goes public

In 1928, the company started issuing A and B shares. The A shares had a voting ratio equivalent to 1000 A shares. By issuing many B shares in 1928, the company generated a lot of money. Today, Ericsson’s shares are listed on the Stockholm Stock Exchange and the American Nasdaq.

KPN chooses Ericsson to renew its core network

In October 2020, KPN decided to renew the core of its mobile network to improve the quality of the 5G network. This renewal is being done using equipment from the Swedish company Ericsson. For security reasons, KPN wants to have the core of its network renewed by a Western company.

Should you buy Ericsson shares?

Whether you should buy Ericsson shares ultimately depends on your personal position. Therefore, before investing in Ericsson stocks, determine your personal risk tolerance.

Once you have a plan in place, you can assess whether Ericsson fits within your portfolio. Take the time to compare Ericsson to similar competing companies. This allows you to determine if Ericsson is the most interesting option.

One positive aspect of Ericsson shares is that the company focuses on future technology. This positions Ericsson for further growth in the future, which can be a compelling reason to buy the shares.

How to buy Ikea shares (2024)? – invest in Ikea stocks

Do you want to buy Ikea stocks? On this page, you can discover if it’s possible to invest in Ikea shares!

How to buy Ikea shares?

Do you want to invest in Ikea stocks? Then, open an account directly with one of the brokers listed below:

BrokersBenefitsRegister
eToro buy stocksBuy Ikea without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Ikea! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Ikea with a free demo!

At the time of writing, Ikea is still a fully private company. This means that it is not yet possible to buy Ikea shares. If the company goes public in the future, we will inform you immediately.

Why could it be smart to buy Ikea shares?

  • Strong position: IKEA has built a strong global position and is active in 50 countries.
  • Affordable: IKEA’s products are affordable, which helps it to perform well even during economically challenging times.
  • Sustainability: IKEA makes sustainability a priority, which gives it a solid reputation in the modern world.
  • Diversification: By offering various products, the risks of investing in IKEA stocks are lower.

What risks should you consider when investing in Ikea stocks?

  • Competition: IKEA faces strong competition worldwide.
  • Dependency: IKEA is heavily dependent on Europe and North America for its sales.
  • External factors: Economic conditions and weather patterns can affect the company’s profitability.
  • Supply chain: Disruptions in the supply chain can put pressure on the product offerings.

What are Ikea’s biggest competitors?

  • Home Depot
  • Lowe’s Companies
  • Wayfair Inc
  • Williams-Sonoma
  • Crate & Barrel Holdings

How to invest in Ikea shares?

  1. First, create an account with a reliable stockbroker
  2. Activate your investment account by uploading a copy of your passport and address
  3. Then, deposit money directly from your bank account to your investment account
  4. Select the Ikea share and enter the amount you want to invest
  5. Press buy to purchase Ikea shares immediately

The history of Ikea

When Ingvar Kamprad founded Ikea in 1943, it was primarily a mail-order business. The first furniture store was opened in Almhut under the name Mobel-IKEA in 1958. The first stores outside of Sweden were opened in Norway (1963) and Denmark (1969). The first stores outside of Scandinavia were opened in Switzerland (1973) and Germany (1974).

In the late 1970s, stores were opened in Japan, Australia, Canada, and Singapore.

Origin of the name Ikea

The first two letters of the name are the initials of the founder, Ingvar Kamprad. The third letter comes from Elmtaryd, the founder’s family farm. The fourth letter comes from his birthplace, Aggunnaryd.
Ikea stock

Distinctive Ikea stores

Older Ikea stores are typically blue buildings with yellow accents. Blue and yellow are also the national colours of Sweden. The stores, often designed in a one-way layout, encourage customers to see the whole store.

The Ikea Catalogue

The company is known for the Ikea catalogue. In 2006, this catalogue had a worldwide circulation of 175 million copies. The catalogue, which was distributed in 34 countries, was available in 29 different languages. Due to sustainability, paper catalogues are no longer produced.

Should you buy Ikea stocks?

It may be interesting to buy Ikea shares because of the strong brand name. The company operates in 50 countries, which allows economic problems in one region to be offset by good results in another region. The company also has an integrated supply chain, which allows it to save costs.

However, it is important to keep a close eye on the competition. If other companies can steal market share, the Ikea stock price may come under pressure. Additionally, it is critical to research whether Ikea stock fits within your current investment portfolio.

How to buy Volvo shares (2024) – invest in Volvo

Volvo is a well-known Swedish car brand. Especially in prosperous economic times, people are interested in buying a new car. In this article, we will look at how you can buy Volvo stocks. You can also examine the latest stock price of Volvo shares here.

How to buy Volvo shares?

If you have confidence in the economy, it can be wise to buy Volvo stocks. When people have a lot of money to spend, they are more likely to buy a new car. It is important to keep a close eye on how the competitors are performing. If the brand loses popularity, you may be better off investing in another car brand.

Do you want to where to invest in Volvo stocks? Then check out the overview of the best stockbrokers:

BrokersBenefitsRegister
eToro buy stocksBuy Volvo without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Volvo! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Volvo with a free demo!

What is the stock price of Volvo?

In the graph below, you can track the stock price of the Volvo shares. You can also open a position on the stock directly by using the buttons.

Company data of Volvo

Below, you can see the most essential company data of Volvo.

Analysis of Volvo shares

Before deciding whether to buy or sell Volvo shares, it is essential to analyse the stock thoroughly. In the overview below, you can see how Volvo has developed over the past period.

Stock prices of Volvo over the last 5 days

In the table below, you can see the stock prices of Volvo from the last 5 days:

What is the stock price of Volvo doing in 2024?

Are you curious about what analysts think Volvo will do in 2024 and the years after? We have combined the forecasts of analysts using Alpha Vantage data. Remember that this figure is only a prediction of the stock price of Volvo and that this prediction may not come true.

Why could it be wise to buy Volvo stocks?

  • Strong brand: Volvo is a well-known car brand which is recognized by almost everyone.
  • Diversification: Volvo is active in the production of cars, buses, trucks, and construction materials. This allows poor results in one segment to be offset by good results in another segment.
  • Sustainability: Volvo is increasingly focusing on the production of electric and hybrid vehicles.
  • Growth potential: the company delivers strong financial results and can certainly conquer new markets with the production of new sustainable vehicles.

What are the risks to consider when investing in Volvo shares?

  • Economy: people often wait to buy a new car when the economy is not performing well.
  • Competition: Volvo must compete with large, well-known car brands.
  • Concentration: a large portion of revenue comes from specific markets, so problems in specific regions can strongly influence results.
  • Uncertainty: difficulties in the supply chain or regulation can negatively impact Volvo’s results.

What are Volvo’s biggest competitors?

How to invest in Volvo stocks?

  1. First, open an account with a reliable broker where you can invest in Volvo stocks
  2. Then, activate your investment account by uploading a copy of your passport
  3. You can then directly deposit money into your stock account via bank transfer or credit card
  4. Then select the Volvo stock and click buy to open an investment immediately
  5. Take the time to regularly review your investments. Does Volvo no longer fit within your strategy? You can easily sell your stocks.

About the company Volvo

Volvo is a well-known Swedish car brand. The brand was founded on May 10, 1926, during a board meeting. At its founding, the brand was owned by the ball bearing manufacturer SKF.

Volvo’s passenger cars

The very first Volvo, the Volvo Ö4, was presented to the world on April 14, 1927. Volvo steadily grew after the introduction of their first passenger car. A big step into the market of passenger cars was taken after World War II with the introduction of the Volvo P444. From 1956, under the leadership of Gunnar Engellau, Volvo truly began to expand. Volvo entered the American market and new factories were opened in Gothenburg and in Ghent.

In 1974, the Dutch car manufacturer DAF was taken over by Volvo. The DAF 66 became the Volvo 66. The successor developed by DAF was introduced as the Volvo 343. With the sturdy Volvo 240 and Volvo 740, Volvo did not have a sporty image in the 1980s. That’s why the sporty Volvo 480 ES was introduced in 1985. Other models followed, such as the Volvo 440 (1988) and the Volvo 460 (1989).

Volvo is a relatively small player in the car market. Therefore, Volvo decided to sell its passenger car division. The passenger car division was bought by the American car brand Ford in 1999.
Buy Volvo stocks

Volvo Car is sold to Geely

Ford decided to reconsider its future plans with Volvo. In 2010, Volvo was sold to Zhejiang Geely Holding Group Co. Ltd. For this Chinese company, Volvo is the second car brand, as this company also owns the Chinese car brand Geely.

Volvo and safety

Volvo is a pioneer in the field of safety. The company is known for its many innovations in the field of safety. An engineer working at Volvo invented the three-point seat belt in 1959, which increased the chance of surviving an accident by 50%.

Should you buy Volvo stocks?

Investing in Volvo shares can certainly be interesting: due to its strong reputation, the company attracts a group of loyal customers. Moreover, the company invests a lot in R&D, and releases new sustainable car models.

However, it is wise to keep an eye on Volvo’s competition. If consumers massively switch to another brand, the Volvo stock price may come under pressure.

Always take the time to study your own financial situation first. Determine whether Volvo stocks fit within your portfolio. If they do, you can follow the steps in this article to buy Volvo stocks directly.

How to buy Electrolux shares (2024)? – invest in Electrolux

Electrolux is a well-known Swedish electronics company that includes popular brands such as AEG and Zanussi. Do you want to invest in Electrolux by buying its shares? In this article, you can read about how to invest in Electrolux stocks!

How to buy Electrolux stocks?

Do you have confidence in the future of Electrolux? The company’s electronics are popular, especially its kitchen products. You can buy Electrolux shares with a reliable broker:

BrokersBenefitsRegister
eToro buy stocksBuy Electrolux without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Electrolux! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Electrolux with a free demo!

Why might it be interesting to invest in Electrolux shares?

Electrolux manages several well-known electronic brands. The company is active in various markets, which reduces investment risks. Electrolux is also known for its innovations in sustainability, which enables it to stay ahead of the competition.

Another positive point for investing in Electrolux stocks, is that the company is constantly looking for appealing companies to acquire. As a result, the company has grown significantly from a small local player to a multinational.

What are the risks of buying Electrolux stocks?

Electrolux faces intense competition and is also dependent on the European market. Moreover, the economic situation strongly determines whether the company can achieve good results: when the economy is weak, people spend less money on new electronic equipment.

Who are the biggest competitors of Electrolux?

What is the stock price of Electrolux?

Are you curious about how the Electrolux stock price development? In the graph below, you can see at what price you can buy Electrolux shares:

Company information of Electrolux

Below are the key company details of Electrolux.

Stock prices of Electrolux over the last 5 days

In the table below, you can see the stock prices of Electrolux for the last 5 days:

Origin of Electrolux

In 1919, Elektro Mekaniska merged with Lux, which created the company Electrolux. In 1957, the company changed its name to Electrolux. Today, Electrolux AB is the world’s largest producer of household appliances. The company’s products are sold under brand names such as Electrolux, Zanussi, and AEG.

The history of Electrolux

In the 1960s, the company was struggling. According to the CEO, the company fell behind because it was too small compared to foreign competitors. Therefore, the company needed to grow significantly. In the 1970s and 1980s, Electrolux acquired many companies, and it became a globally recognized company.

Markets of Electrolux

The majority of its revenue, around 60%, comes from the sale of kitchen appliances. The sales of washing machines accounts for approximately 20% of its revenue.

The company’s most important markets are Europe and North America, each accounting for 30% of total sales. Latin America, which accounts for 20% of total sales, is also an indispensable market.

Electrolux shares purchase

Companies acquired by Electrolux

Zanussi and AEG are two companies that were acquired by Electrolux. The loss-making Italian company Zanussi was acquired in 1984, and in 1992, the household division of the German company AEG was acquired.

In September 2014, Electrolux announced plans to acquire the household division of General Electric for over 2.5 billion euros. The acquisition would strengthen the company’s position in the North American market.

However, there was resistance from regulators. The acquisition would lead to less competition in the household appliance market. Electrolux decided to cancel the acquisition in December 2015.

Vacuum cleaners made of recycled and reused materials

In 2020, Electrolux took a significant step towards circularity of household appliances. Together with Stena Recycling, the company developed a vacuum cleaner which was made of 100% recycled and reused materials. The parts are derived from used computers, hair dryers, and vacuum cleaners.

Such sustainable appliances can have a positive impact on the company’s stock price, since investors increasingly prioritize sustainability.

Should you buy Electrolux shares?

Electrolux is a large international producer of household appliances, which can me it a potentially interesting investment. Before you consider an investment, it is wise to compare Electrolux with its competitors.

Furthermore, keep a close eye on the financial performance of Electrolux. This way, you can determine whether Electrolux is an appealing investment for you.

How to buy Skanska shares (2024)? – invest in Skanska

Skanska is a large Swedish construction company that also undertakes projects outside of Europe. This diversification across different regions can make an investment in Skanska stocks attractive. In this article, we discuss how to invest in Skanska shares.

How to buy Skanska shares?

If you want to buy Skanska shares for the long term, it is essential to study how Skanska’s business performs. Do you want to know where to buy Skanska shares? Then check out our comparison of stockbrokers:

BrokersBenefitsRegister
eToro buy stocksBuy Skanska without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Skanska! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Skanska with a free demo!

Why could it be interesting to invest in Skanska shares?

  • Well-known brand: Skanska is a well-known brand which is recognized internationally.
  • Diverse portfolio: Skanska has a diverse portfolio of projects in different countries, which reduces the risk of an investment.
  • Innovation: Skanska is known for its innovation in environmentally friendly construction practices.
  • Expansions: Skanska has ample potential for expansion into new markets.

What risks should you consider when buying Skanska stocks?

  • Dependency: Skanska generates most of its profits in Northern Europe and is therefore dependent on the economic situation in this region.
  • Competition: Skanska must compete with other large construction companies that sometimes have larger marketing budgets.
  • Economic situation: When the economy performs poorly, the number of construction projects often decreases. This can put pressure on Skanska’s share price.

What are Skanska’s biggest competitors?

  • Bouygues
  • Bechtel
  • Vinci
  • Turner Construction
  • Jacobs Engineering Group

How to invest in Skanska shares?

  1. First, open an account with a reliable stockbroker.
  2. Deposit money into your account via bank transfer or credit card.
  3. Select the Skanska share and enter the amount you want to invest.
  4. Click buy to send the order to the stock exchange.

About the company Skanska

The multinational construction and development company Skanska is based in Sweden and is one of the largest construction companies in the world. Some notable construction projects of the company include the renovation of the United Nations headquarters, the Mater Tei Hospital in Malta, and the World Trade Center Transportation Hub Project. The company’s headquarters are located in Stockholm, Sweden.

History of the Company

Skansa was founded by Rudolf Frederik Berg. In 1887, he established Scanian Cement Casting Ltd in Malmö, which began producing concrete products. The construction company made a significant contribution to the development of Swedish infrastructure by building roads, homes, offices, and power plants.

Due to its international expansion, the company was able to enter the international markets in the 1950s. The company became active in South America, Africa, and Asia. Skansa entered the American market in 1967 and is now one of the largest companies in its sector. The company used the name Skanska internationally, and in 1984, it became the official name of the company.

Acquisitions & Disinvestments

The company grew significantly in the 1990s, also due to the acquisition of companies. For example, the construction department of Kvaerner was acquired in 2000. In 2011, the American company Industrial Contractors from Evansville, Indiana was acquired.

Skanska decided to divest its Asian investments in 2004. The Indian subsidiary of the company was sold to Italian Thai Development Company, a construction company based in Thailand.

As you can see, Skanska is an active company that regularly acquires other companies or divests business activities. Keep this in mind when you start to invest in Skanska!

Contribution to the Environment

A construction company has a high environmental impact. However, in 2011, Skanska was ranked as the greenest company in the United Kingdom. Svenska aims to be the greenest contractor in the world, as reported by the Financial Times in 2014. The company established the “Supply Chain Sustainability School” in the United Kingdom. This e-learning initiative was set up to educate construction suppliers about sustainability.

The United States Chamber of Commerce opposed new LEED standards for sustainable buildings. Therefore, Skanska decided to withdraw from the Chamber of Commerce in July 2013.

Building a Sustainable Factory

In 2015, Skanska renovated the Bentley Works factory in Doncaster, United Kingdom. With the renovation of this location, the Swedish construction company delivered the most sustainable factory in Great Britain. The factory has become almost energy-neutral for its operational activities thanks to the installation of a biomass plant and solar panels.

The complex is equipped with natural daylight wherever possible and LED lamps provide lighting. Water-saving toilets and faucets have also been installed.

Sustainability becomes increasingly important for investors. When a company like Skanska focuses increasingly on sustainability, it can attract socially conscious investors. This can potentially drive up the stock price in the future.

Should you buy Skanska shares?

Skanska is a construction company, which is therefore a cyclical stock. Its business performance improves when the economy performs well and there is high demand.

It is an advantage that Skanska is very active internationally. This allows low demand in one region to be offset by higher demand in another region.

Before investing in Skanska stocks, it is essential to determine whether the shares fit well within your current investment portfolio. Furthermore, evaluate regularly whether the shares still fit within your portfolio after you have opened an investment.

How to buy Polestar stocks: invest in Polestar shares

Are you thinking about investing in Polestar? In this article, I discuss in detail how & where to buy Polestar shares.

How to buy Polestar shares?

Do you want to invest in Polestar stocks? In the table below, you can see directly at which brokers you can trade in Polestar shares:

BrokersBenefitsRegister
eToro buy stocksBuy Polestar without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Polestar! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Polestar with a free demo!

What is Polestar’s share price?

Are you curious how Polestar’s stock price is developing? In the chart below, you can immediately see the current price of Polestar shares:

Company details of Polestar

Below you can see Polestar’s key company details.

Stock market prices of the last 5 days

In the table below, you can examine Polestar’s share prices for the last 5 days:

Polestar IPO

Polestar went public in 2021 at a market value of $10 billion. At its peak, the stock price was almost three times higher, but it collapsed back to below the IPO level in 2022 and 2023. Start-ups often suffer greatly from rising interest rates, as the future of such companies is uncertain.

What are Polestar’s strengths?

  • Growth potential: Polestar is a relatively new player in the electric car market. The company has ambitious plans to increase its market share.
  • Strong financial position: Polestar is part of the Volvo Car Group & Geely Holding Group which are both financially strong car companies.
  • Innovation: Polestar uses advanced techniques & materials to develop the most efficient electric cars.
  • Zeitgeist: Polestar fits perfectly within the spirit of the times, where the environment is increasingly important.
  • Dedicated customers: the company has built a strong reputation, attracting more and more loyal customers.
  • Cheap: Polestar’s cars are relatively cheap and can therefore compete well with Tesla’s cars.

What are the risks of investing in Polestar?

  • Competition: Polestar has to compete with established players like Tesla and new entrants like Lucid Motors. Competition may make it difficult to capture a large market share.
  • Limited market: Polestar operates in a limited number of countries, making it more vulnerable to local economic & political developments.
  • Limited number of products: being a relatively new company, Polestar has only launched a finite number of models.
  • Start-up: Polestar is a start-up, and investing in a new company is always riskier. It remains to be seen whether Polestar will manage to be profitable in the future.

How can you invest in Polestar?

  • Step 1: First, open an account with a reliable broker.
  • Step 2: Activate your account by uploading a copy of your passport or driving licence.
  • Step 3: deposit money from your bank account to the stockbroker.
  • Step 4: place a market order on Polestar stocks & invest right away!

About the company Polestar

Polestar is a Swedish-Chinese electric car manufacturer founded in 2017. The company is a joint venture between Volvo Car Group and Geely Holding Group. It is headquartered in Gothenburg, while production takes place in China.

The company is trying to launch cars that are even more sustainable & efficient than its existing models. In 2022, the company announced to it startst supplying batteries for electric boats as well.

<Buy Shares Polestar

Polestar products

The company releases a new model every year, under a rather predictable name:

  • Polestar 1: sports car
  • Polestar 2: compact executive car
  • Polestar 3: mid-size SUV
  • Polestar 4: compact luxury SUV
  • Polestar 5: executive car
  • Polestar 6: sports car

Should you buy Polestar shares or not?

You may be wondering after reading this article whether it is wise to buy Polestar stocks. Investing in this company is clearly very risky; as Polestar is still really a start-up, it is unclear where the company ends up. At the same time, the products the company is launching are of high quality, so the company definitely has potential. In this case, Polestar does need to keep up with the competition.

So ask yourself whether an investment in Polestar stocks suits you. By doing so, you avoid losing money you can’t afford to lose.

How to buy Skanska shares?

Skansa is a large Swedish construction company that also undertakes many projects outside Europe. This spread over different regions can make an investment in Skansa attractive. In this article, we discuss the best way to invest in Skansa stocks.

Where can you buy Skansa stocks?

Do you want to buy Skansa shares? You can directly trade in Skansa stocks with one of these reliable brokers:

BrokersBenefitsRegister
eToro buy stocksBuy Skansa without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Skansa! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Skansa with a free demo!

How can you invest in Skansa?

Investing in Skansa can be interesting: this Swedish company pays a lot of attention to sustainability and knows how to win interesting projects worldwide.

A good broker where you can invest in Skansa is eToro. At eToro, you pay no commissions, making it attractive to actively trade the stock. You can also try the possibilities for free with a demo. Use the button below to immediately open an account at eToro:

About the company Skansa

The multinational construction and development company Skanska is based in Sweden. It is one of the largest construction companies in the world. Some notable construction projects of this company include the renovation of the United Nations Headquarters, the Mater Tei Hospital in Malta and the World Trade Center Transportation Hub Project. The company’s headquarters are in Stockholm, Sweden.

Company history

The company was founded by Rudolf Frederik Berg. He founded the company Scanian Cement Casting Ltd in 1887 in Malmö, Sweden. The company started with the production of concrete products. It soon became a construction company. The construction company made an important contribution to the construction of the Swedish infrastructure by building roads, houses, offices and power stations.

In the 1950s, international expansion enabled the company to move into international markets. The company became active in South America, Africa and Asia. The step to the American market was made in 1971. There, the construction company is now one of the largest in its sector. Internationally, the company used the name Skanska. This name became the official name of the company in 1984.

Acquisitions & divestments

The company grew significantly in the 1990s. The growth also came through acquisitions. For example, the construction division of Kvaerner was acquired in 2000. In 2011, the American company Industrial Contractors from Evansville, Indiana was acquired.

Skanska decided to divest its Asian investments in 2004. The company’s Indian subsidiary was sold to Italian Thai Development Company, a construction company based in Thailand.

As you can see, Skansa is an active company that regularly takes over other companies or disposes of business activities. Keep this in mind when you start investing in Skansa!

Contribution to the environment

A construction company has a high environmental impact. Yet, Skanska was ranked the greenest company in the UK in 2011. Svenska aims to be the greenest contractor in the world, the Financial Times wrote in 2014. The company has established the “Supply Chain Sustainability School” in the UK. This e-learning initiative was established to educate construction suppliers about sustainability.

The US Chamber of Commerce opposed new LEED standards for sustainable buildings. Svenska therefore decided to withdraw from the Chamber of Commerce in July 2013.

Building a sustainable factory

In 2015 Skanska refurbished the Bentley-works factory in Doncaster, UK. In doing so, the company delivered the most sustainable factory in Britain. The renovation of this site by the Swedish construction company has made the factory almost energy-neutral for its operational work. The factory is equipped with a biomass plant and solar panels.

Less energy is consumed. The complex is flooded with natural daylight wherever possible. LED lamps provide the lighting. Water-saving toilets and taps have also been installed.

Sustainability is becoming increasingly important for investors. If a company like Skansa focuses more and more on this, it can attract socially aware investors. This may cause the share price to rise in the future.

How to buy Essity stocks (2024)? – invest in Essity

Essity is a well-known Swedish company that produces hygiene and health products. Do you want to invest in Essity by buying shares? In this article, we discuss how to invest in Essity stocks!

How to buy Essity shares?

If you want to buy Essity shares for the long term, you can do so through an online broker:

BrokersBenefitsRegister
eToro buy stocksBuy Essity without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Essity! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Essity with a free demo!

Why might it be interesting to invest in Essity shares?

  • Diverse products: Essity has a diverse portfolio of personal care products and operates in various countries. This lowers the risk of investing in Essity.
  • Strong brands: the company possesses multiple strong brands that are recognized by its loyal customers.
  • Expansion: Essity has plenty of potential for expansion into new markets, which could improve the company’s profitability.

What risks should you consider when buying Essity stocks?

  • Competition: Essity faces strong competition from other companies which operate in the same industry.
  • Environment: issues such as deforestation and plastic pollution could damage Essity’s reputation.
  • Dependency: the company is dependent on the North American and European markets, which makes it vulnerable to negative economic developments in these regions.
  • Sustainability: the company was criticized by Greenpeace for environmentally unfriendly practices.

What are Essity’s biggest competitors?

How to invest in Essity shares?

  1. Open an account with a stockbroker that sells Essity shares
  2. Select the Essity share and enter the amount you want to invest
  3. Click on buy to invest directly in Essity shares
  4. Remember to regularly evaluate your investments

About Essity

Essity is a company with a significant position in the field of hygiene and health products. The company develops and produces sustainable personal care and tissue products, which are sold in approximately 150 countries.

Well-known brand names of these products include TENA, Libero, Libresse, Lotus, Tempo, and Vinda. The company’s disposable products include tissue paper, baby nappies, sanitary napkins, panty liners, and plasters.

The company’s headquarters are located in Stockholm, Sweden.

History of the Company

This Swedish company was founded in June 2017. Until June 2017, Essity was part of the company SCA, which was founded in 1929 as a forestry company. In 1975, SCA acquired Mölnlycke AB, a European producer of disposable hygiene products. In 2015, SCA announced that its forestry and hygiene activities would be split into two divisions.

SCA announced in 2016 that it would be split into two publicly traded companies. The separation of the hygiene activities resulted in the creation of Essity AB in 2017. This company is listed on the Stockholm stock exchange.

Criticism of Essity

Essity is the second-largest manufacturer of toilet paper and tissues in the world. In 2017, Greenpeace International conducted research into the devastating practices of this company. Large areas of virgin forest in Finland, Sweden, and Russia are cleared by the company to produce its products, which destroys the habitat of endangered species and plants.

Replacing natural forests with large plantations negatively affects indigenous communities. For example, their reindeer have increasingly limited access to grazing areas. According to Greenpeace, Essity should leave these important forests untouched. As sustainability becomes increasingly critical, this can put pressure on the stock price of a company like Essity. It is therefore advisable to be cautious when investing in Essity shares.

Reducing water and energy consumption in tissue production

In 2019, the global hygiene and health company Essity announced a €37 million investment in a sustainable, alternative fibre facility. This technology enables the production of high-quality hygiene products based on wheat straw.

Wheat straw, an agricultural by-product, is a sustainable raw material. Sustainable benefits of using wheat straw include a significant reduction in water and energy consumption.

Should you buy Essity shares?

There is no objective answer to whether you should buy Essity shares. It is essential to compare the strengths and weaknesses of Essity shares carefully. This way, you can determine whether it is interesting to invest in Essity stocks. And don’t forget; investing always comes with risks.

How to buy Assa Abloy shares?

Assa Abloy is a large Swedish conglomerate that supplies security products. Would you like to invest in Assa Abloy? In this article, we discuss how you can best buy Assa Abloy shares.

How can you invest in Assa Abloy?

Do you want to buy Assa shares? You can directly trade in Assa stocks with one of these reliable brokers:

BrokersBenefitsRegister
eToro buy stocksBuy Assa without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Assa! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Assa with a free demo!

Where can you buy Assa Abloy stocks?

Do you want to buy Assa Abloy shares for the long term? At DEGIRO you can easily do this. At DEGIRO you can buy and sell shares at low transaction costs. Use the button below to open an account immediately:

About the company Assa Abloy

The Swedish conglomerate Assa Abloy BV provides products and services such as keys, doors, gates and access automation. Access automation also includes identity verification by tags, cards, keys and mobile and biometric identification verification systems. The company is headquartered in Stockholm, Sweden.

The history of Assa Abloy

The company came into being in 1994, when there was a merger between the Swedish company ASSA and the Finnish manufacturer of high security locks Abloy. This company grew quickly. A regional company became a global one. Between 1984 and 2018, the number of employees increased tenfold. The company is active in more than 70 countries worldwide.

Companies acquired

In May 1999, the German company Effeff Fritz Fuzz was acquired. This acquisition made it possible to enter the electromagnetic lock market. In 1999, the Israel-based company Mul-T-Lock was also acquired. This is a producer of very secure locks.

In 2000, Assa Abloy acquired the global lock group Yale Intruder Security. The acquisition doubled the size of the company. The acquisition of Assa Abloy HID in the same year added electronic identification to the company’s products.

Significant acquisitions for Assa Abloy are Besam, a Swedish company specializing in automatic entrance doors, and Fargo Electronics, a company specializing in developing systems to securely issue bank cards, credit cards, debit cards and identity cards.

Acquisitions

Many more companies were acquired. Some examples are the 2009 acquisition of Ditec, an Italian manufacturer of door automation, and the 2013 acquisition of Mercor SA, a Polish manufacturer of fire and security doors. Lorient, a UK-based designer and manufacturer of high-quality door sealing systems, will be acquired in 2018. Biosite, also based in the UK, will be acquired in 2020. This is a technology company for biometric access and personnel management.

When Assa Abloy acquires other companies, it is smart to investigate whether this contributes to the company’s results. If you think the acquisitions are positive, it may be smart to buy Assa Abloy stocks.

A company with good prospects

This company has good prospects. In an increasingly urbanized world, there is a growing need for security and locking technologies that are more advanced than existing mechanical solutions. The trend in offices, businesses and hotels is towards secure digital access. A dynamic company like Assa Abloy can certainly benefit from this.

Over the past 5 years, before COVID-19, the company’s turnover grew by 10.5% each year. Profits were up 9% each year. Currently, the company is suffering from the global recession. Because of COVID-19. Once COVID-19 is over, sales and profits can continue to grow.

An investment in a modern company that responds to a modern trend can certainly be wise!

How to buy Spotify shares (2024)? – invest in Spotify stocks

Do you want to buy Spotify stocks? Follow the steps in this article to invest directly in Spotify shares. In this analysis, you can read about the strengths and weaknesses of Spotify and also examine the latest stock price.

How to buy Spotify shares?

If you want to invest in Spotify for the long term, you can decide to buy stocks. In the overview below, you see with which brokers you can buy Spotify shares:

BrokersBenefitsRegister
eToro buy stocksBuy Spotify without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of Spotify! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of Spotify with a free demo!

What is the current stock price of Spotify?

Are you curious about the current stock price of the Spotify? In the graph below, you can immediately see how Spotify shares are performing. Moreover, you can start trading Spotify stocks directly with the buy and sell buttons.

Company information of Spotify

Below are the most important company details of Spotify.

Analysis of Spotify shares

Before deciding to buy or sell Spotify stocks, it is essential to analyse the stock properly. In the overview below, you can see how Spotify has developed over the past period.

Stock prices of the last 5 days

In the table below, you can see the stock prices of Spotify for the last 5 days:

What will the price of Spotify do in 2024?

Are you curious about what analysts think Spotify will do in 2024 and the following years? We have combined analysts’ predictions with Alpha Vantage data. Remember that this figure is only a prediction about the Spotify stock price and that this prediction does not have to come true.

What are the biggest competitors of Spotify?

  • Apple Music: this music platform from Apple now has well over 60 million users.
  • Amazon Music: Amazon is also attracting more users with its streaming platform.
  • YouTube Music: with more than 50 million users, Google is also making money from the streaming market.
  • Tidal: this streaming platform is fully owned by Jay-Z and offers unique, exclusive content.
  • Deezer: this streaming platform is active in 180 countries and offers well over 70 million songs.

How to invest in Spotify stocks?

  1. Step 1: First, open an account with a reliable stockbroker where it is possible to buy and sell Spotify shares.
  2. Step 2: With some stockbrokers, you can try the options for free with a demo. However, before you can invest with real money, you must activate your account by verifying your identity.
  3. Step 3: Decide how much money you want to invest in Spotify shares. You can deposit this amount directly into your stock account via bank transfer.
  4. Step 4: Now select the Spotify stock within the trading platform and enter the amount you would like to invest.
  5. Step 5: You can now send the order directly to the stock exchange. Don’t forget to evaluate your investment in Spotify regularly.

Why can investing in Spotify stocks be interesting?

Music is popular

Streaming music clearly has the future. With the rise of the internet, illegal downloads increased, which was bad news for the music industry. Spotify offers a safe and easy system that also allows the music industry to earn money. Spotify pays 70 percent of its revenues to the artists.

The success of Spotify has been clearly demonstrated: the service has well over 200 million streaming premium users. This number is still growing, which makes Spotify an appealing investment.

Strong growth

A good trend for Spotify is that an increasing number of people worldwide have access to (mobile) internet. This increases Spotify’s potential target audience on a daily basis.

Of course, the company must remain attractive in relation to the competition. If people switch to another platform, the position of Spotify can quickly decline. Therefore, if you want to buy Spotify shares, it is important to keep a close eye on the situation.

Good business model

Another advantage of investing in Spotify shares is that the business model is smart. Users pay a fixed fee for the premium membership, which allows the company to build a fixed source of income.

Internationally active

Spotify is popular all over the world. This lowers the risk of an investment in Spotify shares, as losses in one region can be offset by profits in another region.

Podcasts

Spotify is trying to stay ahead of the competition by offering unique experiences. They have to, since their competitors are much less dependent on streaming music. Recently, for example, they acquired The Ringer, a podcast and media company. Spotify is increasingly focusing on offering quality podcasts, which can attract even more users.

Investing in Spotify.

What are the risks of investing in Spotify stocks?

Spotify loses money

Despite Spotify’s great success, the service is still unprofitable. Revenue has increased significantly over the past few years, but this tremendous growth has not yet led to profitability: Spotify is therefore the classic example of a growth stock.

When you invest in Spotify shares, it is important to consider whether you believe that the company will ever become profitable.

Increase in competition

Another potential danger is the increasing competition. Large players like Google and Microsoft tried (with limited success) to attract users to their music services. The biggest competitor of Spotify is Apple Music. These companies have a strong financial position, which makes them dangerous for Spotify.

Conflicts

Spotify is dependent on deals with studios for music. In the past, there have been frequent conflicts over the relatively low payments to artists. When artists decide to boycott the platform in the future, this could put pressure on the popularity of Spotify.

In short: what is Spotify?

Spotify is a well-known Swedish company that was founded in the year 2006. Nowadays, almost everyone knows the company. Worldwide, many millions of people use the service to stream music.

On Spotify, you can choose between two account types. With the free account, encounter some disadvantages:

  • Advertisements
  • You cannot skip songs in a playlist
  • The streaming quality is lower

Spotify also offers the option to upgrade to a premium account. The price of a premium account is approximately €10. For this money, you experience a higher sound quality and you are not interrupted by advertisements.

Spotify software

The Spotify software

Investing in Spotify Tips

Before investing in Spotify shares, it is important to consider the following tips:

  • Buy shares in Spotify only when you expect the price to rise.
  • You can open a short position when you want to speculate on a decreasing Spotify stock price.
  • Keep a close eye on news related to investing in Spotify.
  • Diversify your risks: do not invest all your money in Spotify!

Spotify’s IPO

Spotify’s IPO took place on April 3, 2018, through a unique direct listing. In an IPO, an underwriter handles the initial public offering. Although the entire process of the IPO is professionally guided, it costs between two and eight percent in commissions.

This is probably the reason Spotify chose for a direct listing. With a direct listing, the company sells shares directly to the public without the help of intermediaries.

Is it wise to invest in Spotify shares?

Investing in Spotify stocks can certainly be profitable. Even during the 2020 coronavirus pandemic, Spotify managed to perform well due to the fact that most of its revenue comes from users with a premium account.

Spotify has built a strong position in the music streaming market. The number of users is still growing, and because the company is so large most artist do not boycot the service.

However, it is important to keep an eye on the situation, as many artists and record labels are not satisfied with the payments they receive from Spotify. If artists suddenly start boycotting the application, this could be a major risk for the company. Additionally, Spotify is still not profitable, while a company like Netflix makes a profit.

Spotify is therefore a risky investment. Consider whether Spotify shares fit within your portfolio before buying the shares.

How to buy H&M shares (2024)? – invest in H&M stocks

H&M is a well-known fashion chain with great ambitions. Investing in H&M stocks can be very profitable. But how can you buy H&M shares?

How to buy H&M shares?

An investment in H&M can be interesting: the company still opens new stores on multiple continents. This protects the company from regional setbacks. In addition, H&M invests heavily in the webshop, which is likely a good move. An increasing number of customers chooses to order clothes from the comfort of their lazy chair.

Do you want to know where you can trade H&M shares? Then take a look at our broker overview immediately:

BrokersBenefitsRegister
eToro buy stocksBuy H&M without commissions. Your capital is at risk. Other fees may apply.
Plus500 trade stocksSpeculate with CFD's on increasing & decreasing prices of H&M! 82% of retail CFD accounts lose money.
DEGIRO buy sharesBenefit from low fees, an innovative platform & high security!
Avatrade buy sharesSpeculate on price increases and decreases of H&M with a free demo!

Why can it be beneficial to buy H&M shares?

  • Strong brand: consumers recognize the H&M brand, which means the company spends less on marketing.
  • Diversification: H&M sells, for example, decoration for your home in addition to clothing.
  • Globally active: H&M is active in more than 70 countries, which allows it to benefit from multiple sources of income.
  • Sustainability: H&M works to improve the sustainability of its brand, which can contribute to the company’s reputation.
  • Flexible: by working with sub-collections, H&M can respond to the latest trends.

These are the biggest risks of investing in H&M stocks

  • Dependency: H&M depends on the fashion industry. When consumer tastes change, profitability can decline significantly.
  • Intense competition: the fashion industry is very competitive. If consumers switch to the competitor, the company can lose money.
  • Fast fashion: when people start to value sustainability more, they are less likely to buy new clothes. This can put a lot of pressure on H&M’s results.

What are H&M’s biggest competitors?

  • Zara
  • Uniqlo
  • Gap
  • Primark
  • Forever 21

How to invest in H&M shares?

Before you can invest in H&M shares, you first need an account with an online broker. Online brokers make it possible for individuals to buy and sell stocks.

Then select the H&M stock and fill in the following details:

  • Amount: determine the amount you want to invest in H&M shares.
  • Market order: with a market order, you buy the shares immediately at the current price.
  • Limit order: with a limit order, you set a price at which you would like to buy the shares.
  • Take profit/stop loss: you can choose to close the position automatically at a certain value.

Once you are satisfied with your stock order, you can submit it directly. It may take several seconds to minutes for your investment to be fully executed.

The foundation of H&M

Erling Person started the first store in Västerås in 1947. At the time of foundation, the name of the store was Hennes, which means ‘for her’ in Swedish. Initially, only women’s clothing was sold in the store.

The founder introduced a concept in Europe that was already successful in America: store owners made massive profits by offering clothing on a large scale at favourable prices. Applying this American concept at Hennes proved to be a success.
HM shares purchase

Introduction of men’s clothing

Initially, only women’s collections were offered in H&M stores. That changed in 1968 with the acquisition of Mauritz Wittfors, a store and distributor of hunting gear and fishing rods. Persson used the acquired company to gain a foothold in the men’s segment as well. He added men’s clothing to his company and changed the name to Hennes & Mauritz.

A successful company

In the 1980s and 1990s, the company became successful in various European countries. At the beginning of this century, a dream came true: the first H&M store was opened in New York.

More and more H&M stores are opened around the world. Stores are opened in regions such as Asia, the Middle East, and Latin America.

The secret of H&M’s success

The key to the H&M success is the extensive range of affordable clothes of good quality that they sell. The secret of H&M’s success lies in its ability to flexibly respond to the wishes of its trend-sensitive target audience.

The fashion chain offers two new collections per year, but also has sub-collections that are constantly updated to respond to trends. This allows the company to quickly respond to new trends, which is of course positive for its profitability.

Despite promises, H&M fails to provide a living wage for garment workers

In 2013, the fashion chain H&M promised to ensure a living wage for the approximately 850,000 textile workers who work for the company. According to the company, this goal would be achieved by the end of 2018. In 2018, the international organization Clean Clothes Campaign conducted research in Bulgaria and Turkey, among other countries.

The research revealed that the company had not fulfilled its promise of better working conditions and higher wages. Many workers were found to be living below the poverty line in 2018. In addition, the workers made too many hours. In Bulgaria and Turkey, workers employed by the company earn only 9% and 29% respectively of the minimum wage in Europe.

News like this can put pressure on the stock price. Investors increasingly value companies that take all stakeholders into account.

Should you buy H&M shares?

There is no objective answer to whether or not you should buy H&M shares. Whether it is wise depends entirely on your personal situation.

It is advisable, however, to investigate the popularity of H&M. When consumers switch to another brand, it may be wise to invest in other stocks.

Furthermore, H&M benefits greatly from fast fashion; selling cheap clothing that is constantly updated. If consumers start to value sustainability more, the company may run into problems. Therefore, research carefully whether H&M stocks fit within your current investment portfolio.

Author

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About

When I was 16, I secretly bought my first stock. Since that ‘proud moment’ I have been managing trading.info for over 10 years. It is my goal to educate people about financial freedom. After my studies business administration and psychology, I decided to put all my time in developing this website. Since I love to travel, I work from all over the world. Click here to read more about trading.info! Don’t hesitate to leave a comment under this article.